I'm a

Strategist &
Designer

Shipped products used by millions @ Meta, Amazon, and LinkedIn

How I drive outcomes

Data-informed, customer-led

Drive strategy through experimentation

Think in ecosystems

Move from insight to impact

I find opportunities others miss by reading data and people: analyzing what the numbers show, and observing what customers actually do, not just what they say. These inputs are foundational for a good strategy.

Proof this approach works: At Meta I led the mobile transformation of a global product, growing it from 700K to 26M daily active users. At LinkedIn, I led the redesign and five-year roadmap for the Ads platform.

Recent experience